Expanding the Scope of Digital Signage
From retail to transit, corporate to education, any industry can share a message or capture revenue with digital signage. Powered by AI, analytics, and edge computing, businesses and advertisers now have near-real-time access to rich customer-centric data, such as dwell times, heat maps, and POS integration. And with the emergence of 8K display resolution, supported by powerful processing technology, the ability to deliver intelligent, immersive experiences on a large scale is defining a new level of customer experience and engagement.
Featured Digital Signage Success Stories
Dive deeper into the benefits of digital signage systems with these customer and application feature stories.
Increasing Famous Footwear’s Brand Awareness
Famous Footwear reported higher foot traffic, greater customer engagement, and more sell through with their digital signage solutions powered by Intel® technologies and Intel® IoT Market Ready Solutions. Based on the retailer’s success with digital signage, the company expects to deploy more intelligent displays throughout their North American stores.
Boosting Engagement at the San Jose International Airport
Clear Channel Airports—a leading airport advertising innovator—now uses Intel® technologies for an all-digital, out-of-home advertising network at Norman Y. Mineta San Jose International Airport.
Informational Signage in Retail
With engagement adjustments to digital signage, customers today can learn more about details on where restaurants get their food, how to care for clothing, and where brands stand on sustainability issues.
Self-Service Tech Trends
New innovations to self-service kiosks can bring new personalized experiences to consumers in the banking, retail, and hospitality industries.
Digital Signage Impact Across Industries
Digital signage solutions are reaching myriad industries, enabling businesses to inform, educate, and reach specific audiences.
Transforming the Shopping Experience with Smart Stores
With advances in Artificial Intelligence (AI) and analytics, the smart store can help transform the shopping experience for customers. From intelligent displays and smart shelves to digital endcaps and 8K video walls, the smart store is equipped to learn customer behavior and enable near-real-time optimizations that promote more convenient and exciting ways to shop. The smart store can create happier, more loyal customers while also improving retailers’ operating efficiency by automating tasks.
Empowering Students and Employees with Interactive Flat Panel Displays
Interactive flat panel displays (IFPDs)—with integrated compute, content sharing capabilities, and annotation tools— enable more collaborative and productive interactions among colleagues, students, and peers, regardless of physical location. In education, IFPDs support engaging and interactive learning experiences that encourage student participation and promote creativity. In corporate settings, an IFPD provides a secure platform for richer meetings, interactive brainstorming sessions, and other team collaborations. Additionally, IFPDs can be used to inform employees about new sign-ups, updates to work hours or shifts, dates for upcoming activities, and timely health tips.
Enhancing Patron Experience with Digital-Out-of-Home Signage (DOOH)
Outdoor digital signage is one of the fastest-growing forms of advertising. Enabled by AI and analytics, DOOH signs reach specific audiences on the street, at the mall, at sporting events, and in many other high-traffic locations, including airports, train stations, and bus stops.
Expanding Reach with Video Walls
With digital signage growing tremendously, the use of video wall installations in retail, restaurants, and other public spaces to increase visibility and reach of promotions and messages is also trending up. Further, with next-generation 8K resolution video displays—offering 16x the resolution of Full HD1, a higher dynamic range, and a higher video refresh for sharper images, more lifelike colors, and smoother motion—businesses can deliver immersive experiences that capture the attention of their customers more than ever.2
Intel’s digital signage distributed architecture solution is made of multiple Intel-based media player units that can power a scalable number of screens, allowing businesses to display their messages or promotions in multiple places, and Intel® technology is 8K ready today.
Explore breakthroughs in FPGAs and other programmable devices
Driving Sales and Satisfaction with Digital Menu Boards
The restaurant industry relies on digital display screens to help boost engagement, quickly update menus and pricing, endorse promotions, and provide other information.
Creating Informative Journeys for Travelers
Displays such as video walls, standing signage, and overhead displays in transit hubs are well networked and capable of offering near-real-time informational updates and schedules critical for every journey, from departures and arrivals to weather, news, digital wayfinding, and even entertainment while waiting. In emergencies, displays can be used for safety and security alerts to assist travelers and transport operators. And advertisers can take advantage of displays to increase brand awareness and sales with targeted offerings and promotions.
Additional Resources for Digital Signage
Intel® Smart Display Module (Intel® SDM)
This reference design for all-in-one systems helps deliver intelligent, power-efficient performance and 8K video resolution support.
Interactive Flat Panel Displays
IFPDs, with integrated compute and annotation tools, enable collaboration and discussion from the classroom to the boardroom.
Intelligent Kiosk for Interactive Industries
Care-abouts and trends in kiosk transformation and what it takes to unlock smart kiosk value at scale.
Transforming Spaces with IoT Digital Signage
Primer on trends, recommendations, and Intel offerings for IoT digital signage.
Explore Digital Transformation in Customer Experiences Through Our Podcasts and Webinars
Customers are demanding easier, more engaging experiences in retail, banking, hospitality, and other customer-facing industries. Browse our webinars and podcasts to see how digital innovation at the edge is generating a new, totally connected customer journey.
Product and Performance Information
Performance varies by use, configuration, and other factors. Learn more at https://intel.com/PerformanceIndex.
Performance results are based on testing as of dates shown in configurations and may not reflect all publicly available updates. See backup for configuration details. No product or component can be absolutely secure.
Cope, Ben. (2021). “Processing Requirements for the Lifecycle of 8k Video Content in IoT Applications.” Society for Information Display, 37(3), 25. https://doi.org/10.1002/msid.1213