Internet and media companies, like Verizon Media* and Yahoo*, are using AI to predict customer website exploring behavior. This helps the company automate advertising, better understand user requests and user experience, and even help manage a customer’s day.

AI eases the daily efforts of development operations and data center teams with different AI, machine learning, and deep learning applications. The use of AI in application performance optimization is still in its infancy, but it is clear that AI will continue to play a significant role in the future of application performance engineering.

In this presentation, Mourad Bouache, principal performance and optimization engineer at Verizon*, shares how the company moved from performance profiling of traditional applications to AI applications deploying training and inference operations, including:

• How AI can help the performance engineering field to do better performance data analysis and real-time visualization of the infrastructure
• How using Intel® oneAPI tools for profiling and root-cause analysis optimize better AI applications

Presentation Slides

Other Resources

• 1.47x Speed-Up for Popular Machine Learning Library
• Profile Heterogeneous Computing Performance with Intel® VTune™ Profiler  [25:33]

Dr. Mourad Bouache
Principal performance and optimization engineer, Verizon

Mourad received his PhD degree in computer science (computer architecture) from the University of Perpignan Via Domitia, in France. He received a master's degree in microarchitecture from the University of Boumerdes with a codirection with the University of Perpignan in France in 2006. He received his bachelor degree in software engineering and computer science from the University of Boumerdes. He started a postdoctoral research in the Real-Time Embedded Software Group at the Faculty of Engineering, Department of Electrical and Computer Engineering of the University of Waterloo in Canada (RIM Blackberry Research Lab) in 2012. Before joining the University of Waterloo, he completed a postdoctoral fellowship at the University of Perpignan Via Domitia in France and a postdoctoral internship at the University of Illinois Champaign-Urbana (UIUC) working in compiler design. He started working at Yahoo in Silicon Valley in July 2012, Oath in 2016, and Verizon in 2019.