ESPN and Intel Bring Action–Packed Sports to the Living Room
ESPN Motion and ESPN Full Court Online Deliver Excitement
on New Intel® Viiv™ Technology Platform
CONSUMER ELECTRONICS SHOW, LAS VEGAS – Jan. 5, 2006 – Sports fans have reason to celebrate the new year as ESPN and Intel Corporation today announced the availability of ESPN Motion and ESPN Full Court Online for the new Intel® Viiv™ technology platform. ESPN Motion is ESPN’s proprietary online video platform, and ESPN Full Court Online is the company’s online version of its popular pay–per–view college basketball package.
On the new Intel® Viiv™ technology platform, ESPN Motion and ESPN Full Court Online will offer a new level of experience, delivering top–quality video to sports fans on their computers and networked home entertainment devices.
“ESPN Motion and ESPN Full Court Online will be instrumental in delivering a high–quality digital entertainment experience in the home,” said Intel’s Kevin Corbett, vice president, Digital Home Group and general manager, Content Services Group. “Intel looks forward to working with ESPN on making digital entertainment effortless and more personal for sports fans in the age of digital content.”
Added John Kosner, senior vice president and general manager, ESPN New Media, “It is very exciting to have the opportunity to work with Intel and their dynamic Intel Viiv platform. This collaboration takes ESPN Motion and ESPN Full Court Online to the next level in terms of viewing quality and presentation. Sports fans will love the promise of the digital home.”
Intel Viiv technology is Intel’s new brand for the digital home, designed to enhance how consumers enjoy, manage and share digital entertainment. PCs based on the Intel Viiv technology platform will be able to support high–definition video, surround sound and several other exciting features for the consumer that demands more from their entertainment experience.
ESPN Motion is a proprietary technology that has been bringing sports videos directly to the PC since 2003. Integrated into the pages of ESPN.com, ESPN Motion delivers highlights, original content, studio program segments and more to the site’s 15 million–plus monthly users – with no streaming or waiting. Starting this month, select ESPN Motion content will be accessible at high–resolution quality on Intel Viiv technology–based PCs. Content will be refreshed based on a pre–determined schedule and viewers’ interests.
ESPN Full Court Online offers more than 300 college basketball games from January to late March, including rivalries from top conferences such as the ACC, Big Ten, SEC, Big East, Mountain West, Big 12, Atlantic 10 and the WAC. Intel Viiv technology–based PCs can deliver ESPN Full Court Online games at up to twice the video stream quality available on other PCs. ESPN Full Court Online is available for $75 for a half season (started Jan. 3) or $14.95 per day.
The two companies will participate in a co–marketing campaign to promote awareness of Intel Viiv technology and ESPN Motion and ESPN Full Court Online services optimized for Intel Viiv technology.
Systems based on Intel Viiv technology are available today from various computer manufacturers, go to www.intel.com for more information.
ESPN, Inc. is the world's leading multinational, multimedia sports entertainment company featuring a portfolio of over 50 multimedia sports assets. The company is comprised of seven domestic television networks, two HD simulcast services, ESPN Regional Television, ESPN International (networks, syndication, radio, web sites), ESPN Radio, ESPN.com, ESPN The Magazine, ESPN Zones (sports–themed restaurants), Mobile ESPN, and other growing new businesses including ESPN360 (customizable broadband), ESPN On Demand, ESPN Interactive and ESPN Pay Per View. Based in Bristol, Conn., ESPN is 80 percent owned by ABC, Inc., which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN.
Intel and Intel Viiv are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries.
* Other names and brands may be claimed as the property of others.