Intel Media Alert

Digital Entertainment and Intel to Take Center Stage at Consumer Electronics Show

When: Jan. 5-8, 2006; keynote by Intel President and CEO Paul Otellini is 4:30 p.m. Jan. 5. See below for more detail.

Where: Las Vegas Convention Center (LVCC), Intel booth at Central Hall South, #7153; plus other venues


The way people view entertainment and share information is transforming as increasingly digital content is delivered on-demand through the Internet. Working with the respective leaders in the computing, communications and entertainment industries, Intel will show its most advanced consumer-related technologies and platforms along with a wide range of digital movies, TV, music, games and photographs that are arriving on Intel-based PCs, laptops and hand-held devices.

Highlighted advancements from Intel will include:

Intel® Viiv™ technology:

  • Intel® Viiv™ technology is Intel’s best branded platform technology for the digital home, designed to enhance how consumers enjoy, manage and share digital entertainment in the home and on the go. To support the platform, Intel is working with a wide variety of industry leaders worldwide to enable a broad choice of on-demand, Internet-delivered, digital entertainment. In the future, the content can also be shared with Intel Viiv technology-verified digital devices around the home. PCs based on Intel Viiv technology are expected to be available in a variety of form factors from a number of PC manufacturers worldwide in the first quarter of 2006.

Intel® Centrino® mobile technology:

  • Intel’s next-generation dual-core mobile platform, codenamed Napa, is designed to lower power consumption yet boost performance ranging from graphics to wireless capabilities. More than 200 systems are slated for introduction throughout 2006. All three of the major Intel Centrino mobile technology components – microprocessor, chipset and wireless connectivity solution – have been updated. Using Intel Centrino mobile technology-based laptop PCs, people can immerse themselves more fully in music, games and high-definition movies, TV, and video.


Intel executives and other spokespeople will explain the benefits of digital entertainment through:

  • A keynote by Intel President and CEO Paul Otellini, 4:30-5:30 p.m. Thursday at the Las Vegas Hilton Theater;
  • Intel press conference and breakfast hosted by Intel executives Mooly Eden, Eric Kim and Don MacDonald, 8-9 a.m. Friday at the Intel booth. (By RSVP only; see “contacts” below.);
  • Hands-on demos at the Intel booth (LVCC Central Hall, #7153).

Also at these Consumer Electronics Association-sponsored panels:

  • Chris Thomas, director of strategic initiatives for Intel’s Solutions Market Development Group, in “Emerging Technologies: A View from the Lab,” 10:30-11:30 a.m. Thursday at the Sands Expo & Convention Center, Venetian Room 2203;
  • Intel’s Louis Burns, vice president, general manager, Digital Health Group in “Health and Wellness,” 12-1 p.m. Friday at LVCC North Hall, N257.

Also at this pre-CES press event hosted by the HD-DVD Promoter’s Group:

  • Intel, Toshiba and other companies will hold a press conference to discuss benefits of HD-DVD; 8:30-11 p.m. Wednesday at Wynn Hotel’s Margaux Room.


David A. Dickstein, (916) 719-6173,

Alison Wesley, (408) 765-0607,

Intel, Centrino, and Viiv are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries.

* Other names and brands may be claimed as the property of others.