Intel Delivers Optimization Kits For Mobile Phones And PDAs

New Kits Help Companies Gain Significant Boosts in Performance While Saving Battery Life on Applications Running Intel Applications Processors

SANTA CLARA, Calif., Aug. 4, 2003 -- Intel Corporation today announced the availability of optimization kits that will help wireless application developers improve the power and performance of cell phone and PDA applications running on processors based on Intel® XScale® technology.

Results from software vendors using the kits in early trials have shown performance improvements anywhere from 50 percent for a mobile gaming vendor to 20 times better for a fingerprint recognition application. Meanwhile, other companies including a videoconferencing software maker experienced a 25 percent increase in battery life.

"The goal of these kits is simple: Enable the industry to make the cell phone or PDA as exciting as possible," said Tony Sica, vice president and director of group marketing for Intel's Wireless Communications and Computing Group. "The emergence of advanced data networks provide a unique opportunity for the software development community to bring its creativity and innovations into a new and interesting segment. The combination of these new optimization kits and Intel XScale technology-based processors provide a vehicle with the power and performance necessary to help bring convincing applications and services to these segments."

The kits include a Pocket PC* PDA based on an Intel® PXA255 processor for downloading and testing the applications, as well as a number of software tools and a support CD used for fine-tuning the applications. The Intel tools include the Intel® VTune™ Performance Analyzer software and the Intel® C++ Compiler for Microsoft* eMbedded* Visual C++*. The support CD contains optimization documentation, software development kits, sample code and links to Intel optimization resources. The kits are available now at www.shop-intel.com/shop/product.asp for $999.

Future kits will include additional handheld and wireless handset devices using the latest Intel XScale technology based processors and operating system support, including Microsoft Smartphone, Linux and Palm OS.

The kits are the latest in a series of activities focused on improving wireless applications for Intel technology. Intel has opened a number of optimization labs around the world to provide developers with technical tools, development support and engineering resources. Intel has labs in Chandler, Ariz.; Stockholm, Sweden; and Sao Paulo, Brazil.

Intel XScale Technology and Intel PCA
Intel processors based on the Intel XScale technology have been designed into a significant number of new products by leading handheld and wireless handset manufacturers. The Intel XScale microarchitecture is a key component of the Intel® Personal Internet Client Architecture (Intel® PCA), Intel's platform architecture for next generation mobile Internet devices. The Intel® PCA Developer Network is a Web-based community for application developers, device manufacturers, development tools vendors and service providers that are developing solutions based on Intel PCA. To date, more than 4,500 companies have joined the Intel PCA Developer Network and have access to its more than 750 hardware and software design solutions.

Intel, Intel PCA and Intel XScale are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries.

* Other names and brands may be claimed as the property of others.