The Journey InsideSM Trademark Usage Guidelines

Approved Nouns:

Educational Program
service mark


Acknowledgement Line:

  • Whenever the The Journey Inside(SM) mark appears, the following footnote must also appear: "The Journey Inside is a trademark of Intel Corporation or its subsidiaries in the U.S. and/or other countries."

Proper trademark usage rules include:

  • Use the trademark symbol in the first appearance of the trademark in a headline, and/or the first prominent use and first appearance in the body of text. The appropriate use of trademark symbols with this trademark is as follows: The Journey Inside(SM) program

Sample Usage Chart

Correct Usage
Incorrect Usage
The Journey Inside(SM) program Journey Inside ™ program
The Journey Inside(SM) program The Journey Inside® program