Trademarks & Brands Guidelines on Symbols and Acknowledgments

Following are guidelines for the use of trademark symbols and acknowledgments for Intel trademarks

Trademark Symbols

• In letters, memos, press releases, white papers, advertising, slides, foils, video, and other multimedia presentations:
  • Properly designate (with ®, ™ or SM) all of Intel's trademarks at the most prominent use (usually a headline) and again on the first occurrence in copy
  • In the case of presentation graphics, trademarks should be designated with the proper trademark symbol on each page, slide, and foil
• In newsletters, magazines, and publications containing multiple articles:
  • Properly designate (with ®, ™ or SM) all of Intel's trademarks on the first occurrence in the Table of Contents, in headlines and on the first occurrence in EVERY article in which they are used
• In brochures, annual/quarterly reports, books, technical documentation, and other bound documents:
  • Properly designate (with ®, ™ or SM) all of Intel's trademarks on the first occurrence in the Table of Contents, in headlines, and on the first occurrence in text
• In all charts or graphs, properly designate trademarks (with ®, ™ or SM), as they could be copied or pulled and used independently
• In all tag lines incorporating a trademark slogan, always use the trademark symbol in every reference

Trademark Acknowledgments

• Properly footnote and acknowledge trademark ownership, preferably identifying Intel marks as being owned by Intel Corporation, e.g., [Mark] is a trademark of Intel Corporation or its subsidiaries
  • The complete acknowledgment line for all our brands can be found at Acknowledgment line
• Note: Trademarks and logos licensed by Intel to you may have specific contractual acknowledgment requirements or other restrictions. Refer to your contract or license for specific requirements