Today’s digital signage is not interactive, and as a result, retailers and brands are forgoing a powerful opportunity to more fully engage consumers and increase advertising effectiveness. Now, at the push of an app on their mobile phones, consumers can interact seamlessly with in-store digital signs and earn digital currency redeemable at the point-of-sale (POS) terminal, using “mobile wallet” technology.
Using the ACTV8me* solution from ACTV8, retailers and brands can create interactive, in-store digital signage that rewards consumers for their participation. No additional hardware, Wi-Fi, or Bluetooth* is needed. Moreover, the interactions between consumers and digital signs can be personalized based on the analytics data generated by the Intel® Retail Client Manager.
- Increase product sales in measurable ways using analytics
- Create new and meaningful relationships with consumers
- Validate the ROI for every marketing campaign running on digital signs
Shop Anywhere: In-depth
Use an app to purchase items from TV shows and get promotions
See how the ACTV8me* app synchronizes with TV shows and commercials with online shopping. Using Intel® Retail Client Manager, you can personalize the items offered through digital signage with the customer.
More on mobile payments