Harnessing Data to Transform the
Shopping Experience
COVID-19 accelerates Sensormatic Solutions and
Intel’s plan to bring AI insights to in-store retail
“Intel’s AI technology for the edge,
paired with our Sensormatic IQ
platform, are helping to power the
digital transformation of the retail
industry. Through this collaboration
and shared commitment to
innovation and ...engineering, we
are pleased to deliver solutions
to address our retail customers’
biggest challenges and confidently
move into the future.”
—Bjoern Petersen, President,
Sensormatic Solutions
Retailers have long understood that the experience they offer
shoppers is nearly as important as the products they carry. Creating
that differentiating experience starts with learning more about
shoppers’ traffic patterns and dwell times. It also means developing a
deep understanding of how effectively the business is operating and
delivering on the promise of seamless unified commerce.
Today’s retail business is a data business. Retailers increasingly look to data—and,
by extension, the technology that captures and analyzes it—as critical tools in their
ongoing bid to understand what customers want, sharpen operational efficiency,
and compete in an increasingly complex and competitive marketplace. Retail is, for
example, one of the industries most aggressively pushing to explore how businesses
can create measurable value with edge artificial intelligence (AI) solutions.
Starting in 2020, retailers also turned to technology and AI to manage another
set of pressing challenges brought on by the global coronavirus pandemic.
Spanning store shutdowns, social distancing guidelines, mask mandates, customer
uncertainty, as well as shifts in retail and consumer behaviors, these developments
demanded new tools, approaches, and priorities.
Sensormatic Solutions, a part of Johnson Controls and an established retail expert,
sought to use its technology, expertise, and partnerships to meet the challenge.
Sensormatic Solutions harnesses data with Sensormatic IQ
Today, approximately 75 percent of the world’s top 100 retailers already rely on
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Sensormatic Solutions’ experts and comprehensive solutions portfolio. Sensormatic
IQ, the company’s new intelligent operating platform for retail, integrates the full
Sensormatic Solutions portfolio, retailer, and third-party data sources, along with
advanced technology such as AI. This combination connects retailers to unparalleled
visibility into operations and shopper insights. The aim is to equip retailers to
harness the power of data—from smart sensors, the Internet of Things (IoT), and a
growing list of emerging applications—to deliver frictionless shopping experiences.
Sensormatic IQ drives prescriptive, data-driven outcomes for retailers, creating value
and growth opportunities as those retailers move into the future.
The Sensormatic IQ platform is designed to be open, secure, and agile, integrating
diverse data streams into a clearer, data-driven path forward for retailers. The reward
is a deeper understanding of everything from inventory and labor optimization to
shopper behavior, loss prevention and liability, and marketing impact. These insights
help inform enhanced decision-making across the enterprise.
Solution Brief | Harnessing Data to Transform the Shopping Experience
Sensormatic IQ
Analytics and Smart Sensors AI/ML Cloud
Insights and Devices Driving New
Intel collaboration speeds innovation
To further power the digital transformation of the retail
industry, Sensormatic Solutions collaborated with Intel
to help advance its technology and software enablement
capabilities. Sensormatic combined Intel’s edge AI technology
with the Sensormatic IQ platform to deliver the prescriptive
and predictive near-real-time insights that modern retail
increasingly requires.
In spring 2020, after 18 months working on a video AI
solution, Sensormatic Solutions pivoted development to
assist retailers grappling with new social distancing goals and
regulations brought on by the global pandemic.
Read the full Solution Brief
Retail Sensormatic IQ and Vision Works.
