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The Future of Entertainment, Computing, and the Devices We Love
By Brian David Johnson |
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SCREEN FUTURE—Available Q2 2010
Screen Future is a technical book about people, technology, and the economics that are shaping and the evolution of entertainment. Blending social and computer sciences, the book provides a vision for what happens after convergence and what we need to do to get there.
Screen Future explores the gargantuan unanswered questions lurking in the shadows of this future hype and buzz: What do consumers really want? As these devices hit Main Street, what are the real world implications for bringing about the future of TV across multiple platforms? As the experience of watching television permeates all of Intel devices how will it be delivered and paid for? Pulling from global consumer research, Screen Future explores in concrete terms what real people actually want from the future of TVs and how the entertainment and technology industries might bring this vision to market in a way that works for all players involved.
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The future is Brian David Johnson's business. As a Consumer Experience Architect he develops future products for Intel Corporation, a global microprocessor manufacturer. His responsibilities include researching, modeling, and defining the public's experience with future products and services. Before joining Intel, he served as executive producer on interactive television deployments in Scandinavia, Europe, and the United States. Johnson speaks and writes extensively about future technologies in articles and scientific papers as well as in science fiction novels (Fake Plastic Love, the forthcoming This is Planet Earth) and short stories. He has directed two feature films and is an illustrator and commissioned painter.
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