Intel® vPro™ Trademark Usage Guidelines

Approved Nouns:

brand
developers
Embedded Verification Tool
Expert Center
mark
name
navigator
Packet Decoder
platform
Platform Solution Manager
technology
Technology Activator Utility
Technology Activator Wizard
Technology Alliance
Technology Challenge
Technology Innovation Contest
trademark

 

Acknowledgement Line(s):

  • Whenever the Intel® vPro™ name appears, the following footnote must also appear: "Intel and Intel vPro are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries."

Proper trademark usage rules include:

  • As with all other trademarks, the Intel® vPro™ trademark should be used as an adjective and not as a noun. This means that an appropriate and approved noun from the list above must accompany the Intel® vPro™ trademark (e.g., Intel® vPro™ technology)
  • The appropriate use of trademark symbols with this trademark is as follows: Intel® vPro™ trademark
  • Use the trademark symbol in the first appearance of the trademark in a headline, and/or the first prominent use and first appearance in the body of text
  • Always use the lower case “v” and capital “P” with a lower case “r” and “o” in the Intel® vPro™ trademark
  • Never hyphenate or abbreviate the Intel® vPro™ trademark
  • Never incorporate the Intel® vPro™ trademark or any part of the trademark into a third party's company name, product brand name or model number
  • Include Intel as part of the Intel® vPro™ trademark as it is an integral part of the whole trademark and MUST always be used in the mark (e.g., the entire trademark is Intel® vPro™)

Sample Usage Chart

Correct Usage
Incorrect Usage
Intel® vPro™ technology vPro® technology
Intel® vPro™ technology vPro™ technology
ABC system with Intel® vPro™ technology Intel® vPro™ -based ABC system