Intel Atom® Trademark Usage Guidelines

Approved Nouns:

  • brand
  • Developer Challenge
  • Developer Program
  • Developer Program Application Lab
  • Innovation Kit
  • logo
  • mark
  • microarchitecture
  • name
  • platform
  • processor
  • SoC
  • trademark

Acknowledgement Line(s):

  • Whenever the Intel Atom® brand appears, the following footnote must also appear: "Intel Atom is a trademark of Intel Corporation or its subsidiaries in the U.S. and/or other countries."
  • Whenever the Intel Atom® logo appears, the following footnote must also appear: "Intel, the Intel logo, the Intel Inside logo and Intel Atom are trademarks of Intel Corporation or its subsidiaries in the U.S. and/or other countries."

Proper Trademark Usage Rules Include:

  • As with all other trademarks, the Intel Atom® trademark should be used as an adjective and not as a noun. This means that an appropriate and approved noun from the list above must accompany the Intel Atom® trademark.
  • Use the appropriate trademark symbol in the first appearance of the trademark in a headline, and/or the first prominent use and first appearance in the body of text. The appropriate use of trademark symbols with this trademark is as follows: Intel Atom® trademark
  • Never hyphenate or abbreviate the Intel Atom® trademark
  • Never incorporate the Intel Atom® trademark or any part of the mark into third party’s company name, product or service brand name, or model number
  • For products with an assigned processor number, the processor number must follow the processor brand name (e.g., Intel Atom® processor CE4100)
  • Processor number font, size, and color must be treated the same as the rest of the brand text mention

Sample Usage Chart

Correct Usage
Incorrect Usage
Intel Atom® processor Atom® processor
Intel Atom® processor –based PC PC based on Atom® processor
ABC system with Intel Atom® processor ABC Intel Atom®-based system
Intel Atom® brand Atom® brand
Intel Atom® processor Z500 Intel Atom® Z500 processor
Intel Atom® processor N270 N270 Intel Atom® processor
Intel Atom® processor 330 Atom® processor 330
Intel Atom® processor CE4100 Intel Atom® processor CE 4100
Platform based on the Intel Atom® processor Atom® platform
Reference Platform with Intel Atom® processor CE4100 Intel Atom® Reference Platform