Retailers’ Guide to Creating Personalized Shopping Experiences
This guide presents retail solutions for in-store experiences that help build customer loyalty across the entire shopping journey, presented here in five stages. Although the stages are depicted linearly, customers actually move in and out of different stages before they ultimately make a purchase. Sometimes customers go straight to the transact stage for certain items that are typically bought out of habit. Core to the experiences are the infrastructure, and ways to reduce operating expenses (OpEx) are also presented.
Read the full Retailers’ Guide to Creating Personalized Shopping Experiences.
A demonstration of how to create campaigns with multiple display zones, including: zone sizing and placement, organizing playlist order, and configuring an RSS ticker feed.
This video details the steps of creating a channel, and registering a new player to this newly created channel.
AVA used in retail adapts digital signage advertising content in real time based on viewer demographics.
Intel’s end cap concept offers a dynamic and engaging merchandizing solution providing benefits.
Presents a new retail point-of-sale system with low-power graphics and media performance.
Discusses potential uses for Bocom's digital security surveillance system.