Restaurants and Food Service Companies At-a-Glance Guide
Success in the restaurant and food service industry is all about getting the basics right: food quality, great service, a convenient location, and appropriate pricing. Technology has not been seen as a vital part of the restaurant and food service world. But this is changing. Today’s owners and operators are leveraging technology to better manage and market their operations, increase inventory efficiencies, improve cash flow and revenues, and improve their customer experiences.
How Today’s Digital Technologies Are Being Used
Investments in traditional point-of-sale (POS) systems lead the way, but restaurants also rely on back-office systems, networking, security, and are increasing their investments in the new digital touchpoints that are shaping the “intelligent restaurant” of tomorrow: mobile POS, digital signs, digital security, and more.
What the solution does:
Increases Revenues. Restaurants continually battle erosion of the customer base due to competition, changes in customer demand and demographics, lack of investment in maintaining menu offerings, service levels, décor, and so forth. This erosion can take the form of outright loss of patrons and/or reduced re-visit frequency. Solutions such as mobile POS (for taking orders at tableside), digital signs (to promote offerings), and better management of customer loyalty options are all seen as ways to increase revenue.
Read the full Restaurants and Food Service Companies At-a-Glance Guide.