Mike Payne is the Director of the Experience Design Lab within Intel Lab’s Interaction & Experience Research (IXR) organization. He drives vision, strategy and design direction for next generation computing experiences. Mike is responsible for working between Intel’s business units, customers, the industry and Intel Labs to drive exciting new experiences into the marketplace with Intel technology. Prior to this role, Mike was the Director of Experience Design for Intel's Digital Home Group. He drove consumer experience direction for Intel’s visionary transformation of the television experience, working closely with key Intel partners and customers to bring internet connected smart TV products to market. Mike holds a Masters of Science in Human Factors Psychology from Wright State University.