As a game-maker, you want to deliver compelling games, amaze players with stunning graphics, and reach the broadest possible audience. By threading your games for Intel® multi-core processors and optimizing for Intel® Integrated Graphics, your customers will enjoy realistic imagery, lightning-fast play, and a cost-effective alternative to buying a separate graphics card.
Start by threading your game for multi-core processors—not just the future but the now of desktop and notebook computing. Membership in the Intel® Software Partner Program can be a big help here. By joining the Gaming Initiative of the Intel Software Partner Program, you’ll get:
- Intel assistance throughout your product lifecycle—from planning and development to sales and marketing.
- Help in optimizing your games for Intel multi-core processors, notebook computers based on Intel® Centrino® Processor Technology, and Intel Integrated Graphics.
Aspyr Media, an Austin, Texas-based entertainment publisher, recognized the increased sales potential of optimizing its raging hit
Guitar Hero* III for notebook PC gamers. “One of the main things we looked for was how to differentiate
Guitar Hero III from the console version—on the console you’re playing on your TV and on your PC you’re playing at your desk,” said Glenda Adams, Aspyr director of technology and development. “In recent years, gaming has been moving steadily to laptops. And we thought, now that’s a really good differentiating business and rapidly growing market segment we can go after. It was key for us to support Intel® Graphics Media Accelerator because we wanted to open the market as much as we could. In the case of
Guitar Hero III, we were really excited that the newest version of the Intel Graphics for the 965 series has seen such an enormous boost in performance.”
In addition to expanding your markets, Intel Software Partner Program membership will provide you with access to technology development kits, tuning tools, and product roadmaps. It can also help reduce development costs with high-end desktop or notebook computer rebates of up to 50 percent. Through online discussion groups you can query Intel experts in threading for multi-core, graphics chipsets, drivers, OpenGL*, and DirectX*. Get quick answers to your development questions from the Graphics Developer Community and access webinars, online videos, discussion forums, blogs, and much more.
When your game is finished and ready for market, capture customer attention and stretch your marketing dollars with customizable marketing collateral, demo loaner systems, and listings in the online Intel® Solutions Catalog.
Once your games are threaded for multi-core processors, accelerate graphics performance even further by optimizing for Intel Integrated Graphics. These high-performance chipsets are specialized for graphics processing and replace the separate graphics card required in most high-end gaming systems. Besides boosting graphics performance, Intel Integrated Graphics lower both system cost and power consumption.
Most of the desktop and notebook PCs shipping in the market today contain Intel Integrated Graphics—and new, faster versions are just around the corner. By optimizing your 3D-based mainstream and casual games for integrated graphics, your games get an instant turbo boost plus will perform even better on Intel’s next generation of Intel Integrated Graphics chipsets. With notebook sales continuing to out-pace desktop sales, you have one more irrefutable reason to optimize your games for Intel Integrated Graphics—the opportunity to open up your market and your 3D graphics performance.
If you’re not already involved in the Gaming Initiative, join today and start threading your software for multi-core. If you’re already on-board the multi-core rocket, start optimizing for Intel Integrated Graphics and get in on the ground floor of the next big performance kick in mainstream and casual 3D gaming graphics.
Join the Gaming Initiative.Learn more about how far Intel Integrated Graphics have come in the last six months—and how far they’re going in the next six.
