Intel® Software
Partner Program
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Intel® Software Partner Program ›
Your marketing and sales resources just multiplied
 
Intel® Business Exchange
Reach new customers, shorten your sales cycle and promote your offerings through tools, resources and opportunities designed to grow your business and stay competitive in today’s dynamic marketplace.
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Best Practices
Learn from the pros about the latest marketing techniques and the best ways to reach your prospects and customers.
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Coming up with a great product is only half the work; now you need to market it. Intel can help with a wide range of marketing and sales resources to help you move your software to market professionally and economically. You’ll find marketing communications planning guides, brochure and ad templates, expert advice, how-to tips, online marketplaces, and more. It’s like a complete marketing department in a box.

Learn about best practices ›
Your Marketing Plan ›

Make Your Plans

 Product Launch Kit›
This kit will assist you in all aspects of your launch planning efforts including messaging/positioning, competitive analysis, planning templates, checklists, and more.

Search Engine Optimization (SEO) How-To Guide › [PDF 772KB]
It doesn't matter how great your website is if nobody sees it! This guide gives you the basics on Search Engine Optimization (SEO) so you can drive traffic to your site and increase your sales.

Website How-To Guide › [PDF 137KB]
This guide lists the basic points to consider when creating or updating your website, from look-and-feel design and color selection, through messaging and menus.

Marketing Communications Plan How-To Guide › [PDF 103KB] This guide provides the primary steps for creating your marketing communications plan—a document that outlines the marketing tactics your company will use to reach your target audience.

Messaging How-To Guide › [PDF 117KB]
Messaging can be a powerful tool for increasing awareness for your solution or service. This guide will assist you in creating consistent messaging and value propositions for your company.