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Last Updated: August 2004

Overview of Privacy in the Intel® Channel Partner Program and on Intel's Reseller Center websites
Intel Corporation along with its worldwide subsidiaries ("Intel") is committed to respecting your privacy and recognizes your need for appropriate protection and management of the information you share with us. This privacy statement explains how we collect, use and safeguard the data we collect from you when you access the Intel® Reseller Center websites located at http://www.intel.com/reseller ("Reseller Center") and through any of the Intel® Channel Partner Programs for system builders ("Channel Programs").

Since you have chosen to participate in the Channel Programs we will contact you in connection with that business relationship. If you give us or we otherwise collect personal or business information about you, we will treat it according to this privacy statement. Your participation in any of the Channel Programs signifies your acceptance of our collection and use of any information you provide to us.

This privacy statement applies only to the Channel Programs and the Reseller Center websites. It supplements Intel's online Privacy Policy (click on link for further information) and it does not apply to other online or offline Intel sites or programs. We encourage you to read this privacy statement to ensure you understand Intel's privacy practices for the Channel Programs. In the event of any inconsistency or conflict between this privacy statement and Intel's online Privacy Policy concerning our information handling practices of member data in connection with the Channel Programs, this privacy statement shall control.

On This Page

Types of Information We Collect?
We collect a limited amount of information from you when you register to participate in any of the Channel Programs which enables us to contact you at your place of business (e.g., such as your first and last name, company name, office phone number, company mailing address and e-mail address). In addition, we ask you for information that provides us with a profile of your company's business. We also collect information on the volume and types of Intel products you buy from our authorized distributors. We may collect your company's bank account information from you to enable the direct payment to your company's account of any Channel Program financial incentives for which your company is eligible. We use this bank account information only for payment processing.

The information collected by the Channel Programs may vary depending on the geographic region around the globe (e.g., Europe, Africa, Asia Pacific, Latin America or North America) for the program in which your company registers. Generally, a member profile contains only the information requested as part of the registration process for the Channel Programs. Additional information may be collected when you register to enter a contest offered to program members, sign up for a program event or training activity and at other times when you access the Reseller Center websites.

Use of Your Information
Intel will not use or share your information in a manner that differs from what is described in this privacy statement without your prior consent. We use your information for the following purposes related to the Channel Programs:

  • To deliver member benefits such as financial incentives or customer support programs
  • To deliver member services such as newsletters, events or training activities
  • To help us create and publish content relevant to you
  • To ensure our Reseller Center websites are relevant to the needs of our members
  • To inform you of new product offerings, product discontinuances, special offers, updated information and other benefits or services available to members

Sharing of Your Information
We will not sell or rent your information. Intel may provide some or all of your personal or business profile information to certain of our direct customers in the distribution channel (specifically our authorized distributors) or third-party service providers to help us deliver products, information, benefits and services for the Channel Programs. Except for Intel authorized distributors and third-party service providers, we will not provide your information to other companies or individuals without your permission.

Intel Authorized Distributors
Intel collects sales out data from its authorized distributors and uses this information for assessing your company's status in the Channel Programs as well as determining the appropriate financial benefits, customer support programs or other program benefits or services for which you may be eligible. We will provide our authorized distributors with the information they need in order to enable us to deliver to you relevant member benefits or services for the Channel Programs. Our authorized distributors and their employees are prohibited from using the information that Intel provides to them for any purpose other than as instructed by Intel and Intel takes reasonable steps to ensure they adequately protect your information on Intel's behalf.

Third-Party Service Providers
Intel occasionally hires other companies to provide limited marketing services on behalf of the Channel Programs, such as delivering email newsletters or prizes won in a contest, providing customer support services, hosting web services, processing training or other event registration, conducting program questionnaires, surveys, promotions or contests, processing payments for financial benefits or performing statistical analyses of our Channel Programs. Intel will provide these third-party service providers with the information they need in order to deliver the benefits or services on behalf of the Channel Programs. Our third-party service providers and their employees are prohibited from using the information that Intel provides to them for any purpose other than as instructed by Intel and Intel takes reasonable steps to ensure they adequately protect your information on Intel's behalf.

Other Disclosures
Intel may disclose your personal and business information if required to do so by law as necessary to respond to subpoenas, court orders, or other legal process. We also may choose to establish or exercise our legal rights to defend against legal claims. We may collect and possibly share your information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, protect and defend the rights or property of Intel, situations involving potential threats to the physical safety of any person, violations of Intel's terms of use, or as otherwise required by law.

Protecting Your Information
Intel is committed to protecting the security of the information you provide to us as part of the Channel Programs. We use a variety of security technologies and procedures and take reasonable and appropriate steps to protect the information that you share with us from unauthorized access, use or disclosure. For example, we store the personal and business profile information we collect in computer servers with limited access that are located in controlled facilities. Whenever we collect sensitive information, such as your company's bank account information or your company's sales out data of Intel's products sold through Intel's authorized distributors, we will take reasonable security measures to protect your information, such as encrypting the information in storage and transmission using encryption devices.

Tracking Activity on Our Websites

Registering on the Reseller Center Websites
When you browse any of the Reseller Center websites and have not registered for any online service from Intel, you browse anonymously. Personal or business profile information-such as your name, address, phone number, and e-mail address-is not collected as you browse.

You will be asked to create a password for your account when you register for the Channel Programs. At the time of registration, you will be requested to provide a secret answer to one of several predefined questions. We use your secret question and answer to help verify your identity to the Channel Programs if there are account issues, such as needing to reset your password. Becoming a registered user enables you to view your confidential account information for the program(s) in which you are enrolled, access content that is available only to program members and perform other confidential transactions.

Use of Cookies and Other Tracking Technologies

Cookies
We track how our Reseller Center websites are used by both anonymous visitors and our program members. One way we track web activity is by using a small text file that is sent to your browser known as a "cookie." Cookies collect information such as Internet domain and host names, Internet Protocol (IP) address, browser software and operating system types (e.g,, Netscape or Internet Explore), click-stream patterns and dates and times that our site is accessed. We also use cookies to collect information on which newsletter links are clicked by program members or whether you responded to a banner ad from outside our site or through an email link. This information is used to help us ensure we are communicating information program members want to read. It is collected in the aggregate form and not linked with individual personal information. A cookie cannot retrieve any other data from your hard drive, pass on computer viruses, or capture your e-mail address or any other personal information. Cookies from our Reseller Center websites can only be read by Intel websites.

Most browsers allow you to control cookies, including whether or not to accept them and how to remove them. If you choose to disable cookies in your browser, you will be able to view the text on the screens; however, you will not be able to access many important functions of the Channel Programs or the Reseller Center websites and you will not experience a personalized visit.

Other Tracking Technologies
Another way we track website activity on the Reseller Center web pages is by using transparent electronic images called "clear GIFs," "Web bugs," or "Web beacons". This technology counts the number of users who visit a particular Reseller Center web page from specific banner ads outside the Reseller Center website or who clicked on links or graphics included in e-mail newsletters you receive from Intel. We do not use this technology to collect or access your personal information. Rather we use this technology as a tool to compile aggregated statistics about the usage of the Reseller Center websites. We may share aggregated site statistics with our service providers for the Channel Programs. We do not share these aggregated site statistics with third party companies and do not allow other companies to place clear gifs or other tracking technologies on our sites.

Personalization of Program Benefits or Services
In order to provide you with a meaningful web experience and to improve the quality of services available through the Channel Programs, Intel may customize its Reseller Center websites or email newsletters for program members based on information you provide to us both in individual (e.g., preferences, job function) and aggregate form (e.g.,business profile, sales out information) to provide you information about our products or services that are of interest to you and better meet your needs based on your expressed preferences. In addition, Intel may track or collect behavioral data (e.g., newsletter or web 'clicks') and aggregate it at a role/job function level to personalize information at the role/job function level (e.g., a technical programmer may click on support information more often than another job role, so Intel may provide them with more support-type information).

Our third-party service providers may send you periodic email newsletters on behalf of Intel informing you about our products and services, as well as activities or events concerning the Channel Programs. These third-party service providers may use software tools to track, measure and collect page interaction information, such as the links on which you clicked in a newsletter, based on a unique identification number that is assigned to your email address. They also retain and report to Intel the individual clicks in the newsletters solely for the purpose of analyzing product preferences and customizing subsequent email newsletters to include products or services that may be of interest to you. Occasionally Intel may include in its email newsletters information about other companies' services and products that are complementary to Intel's product or service offerings. We do not sell, rent or lease your information to these third party companies. Each email newsletter contains a link that allows you to unsubscribe for the newsletter at any time.

Data Storage
Many of our Reseller Center websites that collect information will store and process that information in databases in the United States; however, we may transfer your personal information to Intel Corporation in the US, to any Intel subsidiary worldwide or to third parties acting on behalf of Intel or an Intel subsidiary for the purposes of processing and/or storage. By using any of the Reseller Center websites, you consent to any transfer of your information outside of your country. Intel complies with all applicable laws around the globe that are designed to protect your data and abides by the Safe Harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use and retention of data from the European Union. Although legal requirements may vary from country to country, Intel adheres to the principles set forth in this privacy statement and strives to provide adequate protection for your information no matter where that information is collected, transferred or retained.

Updating Your Information
Accurate contact and business profile information allows our Channel Programs to learn more about your business and tailor messages, benefits and program offerings to suit your needs. We provide you with the means to ensure that the information you provide to Intel is correct and current. Click on the 'My Account ' link on your Channel Program website to update your information.

Enforcement of this Privacy Statement
Should you have any additional privacy questions or comments related to this privacy policy, please use this form to contact us.

Changes to this Privacy Statement
Intel may occasionally update this privacy statement. When we make any changes to this privacy statement, we will also revise the "last updated" date at the top of the privacy statement. Intel will notify you of changes to this privacy statement by placing a prominent notice of change on the Reseller Center websites for a reasonable period of time or by any method customarily used for communicating with members of the Channel Programs including, but not limited to, electronic mail.


Questions or Concerns?

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